Barry Warner has been actively involved in both media and marketing for seven decades. His colorful career started in the mid-1950’s in his hometown of Buffalo, N.Y., working as a “gofer” for the top sports station in the city. His big break came with the Buffalo Bills, where he worked his way up from a ball boy to writing and producing sportscasts for legendary star quarterback Jack Kemp, and traveling with the Bills as part of their radio network.
In 1966, at the height of the rivalry between the AFL and NFL leagues, Barry was hired by AFL Commissioner Al Davis, who sent him to Houston to work in scouting and football administration for the Houston Oilers. He then went on to scout for NFL legends such as George Halas, Paul Brown and current Oakland Raiders owner Al Davis. For the first 12 years of Monday Night Football, Warner wrote scouting reports for the incomparable Howard Cosell. In addition, Barry was a stockbroker, and was involved in the real estate industry through both property management and research for a local real estate developer.
In the mid 70’s, Warner returned to the radio airwaves. Over the next several decades, he meshed his sports knowledge and controversial style in several facets of the industry. He was Sports Director at KIKK and a television analyst for the Houston Rockets, as well as Southwest Conference football, baseball and basketball on HSE and Channel 20.
In 1986, Barry moved to Denver, where he joined the NBA's Denver Nuggets to work in sales and marketing. The next year, Barry went back on the air, hosting the “Sportsmouth” talk show. He returned to Houston in 1988 as a talk show host, TV commentator and producer.
Since the mid-1990’s, Warner has devoted his energies primarily to the Asian radio market. He was the top producer nationally for the Asia One Radio network prior to the sale of their stations. Considered one of the foremost general market experts in the nation regarding rapidly growing Asian communities, Warner launched Saigon Tex News, the nation’s first bilingual Vietnamese weekly newspaper.
In addition to conducting sales seminars and delivering motivational speeches to sales organizations, Barry has been the keynote speaker for seminars both local and national, involving multi-cultural marketing.
In 2009, Warner rejoined SportsRadio 610 as the co-host of the Odd Couple show, with an on-air cohost 40 years younger. Their ratings outdistance the combined number of listeners from all three of their competitor stations during the 6-10 p.m. time slot.
Throughout a broadcast career that has spanned seven decades and included coverage of over 30 Super Bowls, Barry Warner has met remarkable characters both on the field on the street. His stories of those who became his friends and confidantes include tales of not only athletes, coaches and team owners, but also astronauts, entertainers and entrepreneurs. This inspiring presentation can be given (in a variety of lengths and versions) as a pep talk to sales professionals, a keynote address to a convention or a motivational message to business gatherings.
The impact of collegiate and professional sports on consumers and the economy has intensified more in the last thirty years than in all the years which proceeded it. Millionaire players are no longer a novelty, billionaire owners have become the norm and today’s fans provide the fuel that fills the pipeline. The dawn of the AFL, the demise of the ABA, the arrival of the “super stadiums”, the emergence of women in sports, the pros and cons of having a Super Bowl in your city -- every decade has its highs and lows. Throughout it all, Barry Warner has watched, listened and learned. In this amusing account of some of the biggest moments in “sports consumerism," Barry shares his opinion of what worked and what didn’t and why the fans deserve more.
From the Houston Buffs to the Houston Dynamo, Houston’s amazing sports history has fascinated (and at times infuriated) fans and their families. Why were some franchises successes and others failures? What can the business community learn from this colorful cast of characters? Why did the Oilers leave, the Gamblers and the Comets disappear, and what’s up with the Astros in the American League? As always, Barry has an opinion and he’s not shy about sharing it with you. Make sure you leave plenty of time for Q&A!
With equal parts history and commentary, Barry Warner traces the path of sports communication from the baseball re-creations via Western Union, through black and white television and cable networks, right to the dawn of Sports Talk radio. This colorful, entertaining presentation is perfect for students of broadcast journalism as well as casual sports fans, and is designed to leave the audience in the know about the behind the scenes working of sports journalists.
Barry Warner has spoken to the Academy Association (whose members include Air Force Academy, West Point, and Annapolis graduates and former officers from ROTC, OTS, and OCS) and each time his remarks have been extremely entertaining, informative, and insightful. I heartily recommend him to any group that wants a cutting edge analysis of collegiate and professional sports. Barry is a high energy professional who never fails to deliver..
Barry does not just show up and speak. He met with us on several occasions to ask questions in order to understand the message we wanted him to deliver. Each time he came back with new ideas that made the presentation more powerful, upbeat and meaningful. We look forward to the next event with our employees and key clients. Barry Warner is more than the sports historian you see on television and have heard for years on radio. His stories on past and present athletes, astronauts and celebrities are priceless. The message for the audience on leadership, goals and overcoming adversity leaves a lasting impression.
Barry Warner is not only one of the truly knowledgeable and great sports commentators I have heard, but also adds a personality and directness many like me really enjoy. In addition to many personal contacts with him, I had the pleasure of hearing him speak to both the Houston Rotary Club and the 100 Jewish Men’s Club. He displayed great deal of humor and insight into the sports world. Not to be missed are the personal stories he told of his history in the sports field. It left the audience with an enjoyable and insight experience few of his colleagues have imparted with their audience.